
Ever wonder how to use Twitter to decide which movie you should run out and see or rent? I ran across the site flixpulse today and it may be just what you're looking for. Flixpulse uses twitter threads to rate movies by user sentiment in tweets. There are three categories the tweets fall into..."Good", "Bad" and "Meh". Since tweets are brief (140 characters) you won't get a full review from users. Basically you'll get a "Just saw Bolt...really sucked" or "Watching Madagascar 2...very funny". What this site does give you is a quick look at how much the twitterverse liked or disliked particular movies.
If you're a production company or studio this is valuable information, not only for how people are viewing your current releases, but gives much needed real-time consumer sentiment about what people like or don't like about movies they are seeing or have seen. I've always felt that social media's greatest benefit to marketers may be consumer sentiment and market research for little or no cost. Sites like flixpulse do a fairly decent job of giving movie makers a quick snapshot of how well their films are being recieved...and it gives movie-goers a quick review from peers that may influence their movie choice.
Look for more sites like flixpulse to pop up tracking consumer sentiment for TV shows, Music, Games and other forms of media/entertainment.